Creating Connections for Conscientious Business Leaders

Strategic thinking and active listening are crucial skills for classroom and career success. Hear Cengage Faculty Partners, Holly Hapke, Senior Marketing Lecturer at University of Kentucky and Courtney Pham, Senior Marketing Instructor at Missouri State, share ideas and proactive strategies on how they help students build and apply these key skills to create a dynamic classroom, regardless of the format. From using the “Price is Right” to teach pricing, or how current events drastically change consumer behavior, discover ways to bring content to life and make it relatable.

Explore more resources to elevate your instruction: www.cengage.com/contact/be2

Presenters: Holly Hapke, University of Kentucky; Courtney Pham, University of Missouri